1. Personal information we collect
When you visit the Hero Yoga Waterloo, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Hero Yoga Waterloo, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Hero Yoga Waterloo, and information about how you interact with the Hero Yoga Waterloo. We refer to this automatically-collected information as “Device Information.”
We collect Device Information using the following technologies:
- “Log files” track actions occurring on the Hero Yoga Waterloo, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
- “Web beacons,” “tags,” and “pixels” are electronic files used to record information about how you browse the Hero Yoga Waterloo.
Additionally when you make a purchase or attempt to make a purchase through the Hero Yoga Waterloo, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number. We refer to this information as “Order/Booking Information.”
2. How we use your personal information
We use the Order/Booking Information that we collect generally to fulfill any orders/bookings placed through the Hero Yoga Waterloo (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). Additionally, we use this Order/Booking Information to:
- Communicate with you;
- Screen our orders for potential risk or fraud; and
When in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.
We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Hero Yoga Waterloo (for example, by generating analytics about how our customers browse and interact with the Hero Yoga Waterloo, and to assess the success of our marketing and advertising campaigns).
3. Sharing your personal information
We share your Personal Information with third parties to help us use your Personal Information, as described above. For example, we use WellnessLiving to power our online store--you can read more about how WellnessLiving uses your Personal Information here: . We also use Google Analytics to help us understand how our customers use the Hero Yoga Waterloo--you can read more about how Google uses your Personal Information here: . You can also opt-out of Google Analytics here:
Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.
4. Do not track
Please note that we do not alter our Hero Yoga Waterloo’s data collection and use practices when we see a Do Not Track signal from your browser.
5. Your rights
If you are a European resident, you have the right to access yoga information we hold about you and to ask that your yoga information be corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information below.
Additionally, if you are a European resident we note that we are processing your information in order to fulfill contracts we might have with you (for example if you make an order through the Hero Yoga Waterloo), or otherwise to pursue our legitimate business interests listed above. Additionally, please note that your information will be transferred outside of Europe, including to Canada and the United States.
6. Data retention
When you place an order through the Hero Yoga Waterloo, we will maintain your Order/Booking Information for our records unless and until you ask us to delete this information.
8. Contact us
55 Erb Street E, Unit 103, Waterloo, ON N2J 4K8, Canada